Example pre-test interview.
1. Think back to the last time you used this site. Why did you visit?
Did you succeed in doing this?
Why/Why not?
2. Now think back to a visit when the site failed miserably or where you had a particularly unpleasant experience. Please explain what happened and what was so bad about the visit.
3. Now think to a visit where you were particularly happy about the experience or where the site really came though for you. Please explain what happened and what was so good about the visit.
From: Nielsen, Jakob. How to Test an Old Design, http:www.zdnet.filters/printerfriendly/0,6061,2156141-84,00.html (No longer on-line.)