For immediate release:
WHAT: Blu Dot: The Real Good Chair
WHERE: Tweed Museum of Art, University of Minnesota Duluth
WHEN: May 25 – September 5, 2010
RELATED EVENT: Presentation about Blu Dot by its co-founder, John Christakos
February 15, 2011, 6pm UMD, Bohannon Hall 90
The Tweed Museum of Art will be presenting an Museum Feature on contemporary industrial design. On display will be illustrations of the planning and design process by Blu Dot that resulted in the “Real Good Chair” and its unique packaging assembly. In a brilliant marketing plan for the opening of its first New York store, Blu Dot introduced the Real Good Chair to consumers by leaving them on the street with GPS devices attached, and cameras nearby. The “adoptions” of the chairs were filmed.
See it on YouTube at: http://www.youtube.com/watch?v=rpZ2lahHzL4. The Blu Dot story, catalogue and product line can be seen at: www.bludot.com.
Based in Minneapolis, Blu Dot furniture design was founded in 1997 by three artists — John Christakos, Charles Lazor and Maurice Blanks. As John Christakos explains, “The three of us were college friends and shared a passion for art, architecture, and design. After we left college and began to furnish our first homes, we didn’t like the furniture we could afford and we couldn’t afford the items we liked. We figured we were not alone and were naïve enough to try and do something about it..”
Blu Dot represents cleanly-designed elemental functionality made available for for the public. Blu Dot’s founders credit the success of their designs to many influences and visual models, including the Eames brother democratic design ideals, industrial production, and minimal art by the likes of Carl Andre and Donald Judd.
“What makes our furniture different – and affordable – is that we approach design from the inside out, with production, packaging, and shipping in mind. Efficiency is built in from the very beginning. Our goal is to bring good design to as many people as possible, which means creating products that are useful, affordable, and desirable.”
Blu Dot co-founder John Christakos will visit UMD February 15, 2011, to give a free presentation on the process of industrial design, as part of the Visual Art Lecture Series. Blu Dot furniture is part of UMD’s Civil Engineering Building, which is opening in June, 2010.